Name: Broadcast Television: A Complete Guide to the Industry (Media Industries) (en Inglés)
Price: 587.57 MXN
Availability: InStock
Author: Walter S. Mcdowell
ISBN: 9780820474854

Envío gratis

portada Broadcast Television: A Complete Guide to the Industry (Media Industries) (en Inglés)

Formato

Libro Físico

Editorial

Peter Lang

Autor

Walter S. Mcdowell

Idioma

Inglés

N° páginas

163

Encuadernación

Tapa Blanda

Peso

ISBN

0820474851

ISBN13

9780820474854

N° edición

Categorías

Biografías

Broadcast Television: A Complete Guide to the Industry (Media Industries) (en Inglés)

Walter S. Mcdowell (Autor) · Peter Lang · Tapa Blanda

Libro Físico

$ 587.57

$ 1,068.31

Ahorras: $ 480.74

45% descuento

Envío normal

Origen: Reino Unido (Costos de importación incluídos en el precio)

Se enviará desde nuestra bodega entre el Miércoles 07 de Agosto y el Viernes 16 de Agosto.

Lo recibirás en cualquier lugar de México entre 1 y 3 días hábiles luego del envío.

Reseña del libro "Broadcast Television: A Complete Guide to the Industry (Media Industries) (en Inglés)"

From unraveling the confusion surrounding digital TV to revealing the inner workings of Nielsen ratings Broadcast Television: A Complete Guide to the Industry takes an impartial and in-depth look at the business of commercial television. Unlike many books addressing this topic, the purpose of this primer is not to support a partisan opinion about what is right or wrong with television but rather to provide objective information from which the reader can make his or her own judgments. To that end the organization and presentation style is also unique in that the industry is explained as a dynamic and interdependent system of technology, economics, and regulation. This systems approach to learning helps the reader understand better the interwoven parts of television business. As a concise and highly focused overview of the business of commercial television, Broadcast Television: A Complete Guide to the Industry can serve as a stand-alone text or as a supplement to other course readings addressing an array of topics involving television today.