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handbook of product and service development in communication and information technology (en Inglés)
Timo O. Korhonen
(Ilustrado por)
·
Antti Ainamo
(Ilustrado por)
·
Springer
· Tapa Dura
handbook of product and service development in communication and information technology (en Inglés) - Korhonen, Timo O. ; Ainamo, Antti
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Origen: Estados Unidos
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Reseña del libro "handbook of product and service development in communication and information technology (en Inglés)"
Product development of high or new and emerging technology products and systems is a challenging area in which to work. It involves multiple disciplines, endless series of tradeoffs, dilemmas, and dead-ends. Yet, it also involves captivating moments of insight and sheer excitement in juggling technological challenges together with psychological, social, organizational, financial and legal questions. This places stringent requirements to the related process control in all the levels as in idea cultivation, project management, quality control or usability and design. Have you ever considered ... *How to efficiently organize and manage the multiple, parallel development projects of ICT? *How to systematically channel your team's creativity to high quality products and services? *How your company can best benefit from university research? *What are the meaning and realization of quality systems in modern ICT organizations and processes? *How to design user interfaces to maximize product usability and market value? *How to maximize the benefits of Internet in your product development and marketing? *What are the roles and important practices of patenting, and licensing in the US and Europe? This book aims to give you a top-down treatment in these and many other important topics of ICT product and service development. Our primary objective is to provide you with an eagle-eye view both in theory and in practice and to trace the state-of-the-art development. Book authors come both from universities and industry giving thus a theory and practice balancing touch for the material. Handbook of Product and Service Development in Communication and Information Technology includes various practical telecommunication product development cases based on tracking multi-national companies' way of living and flourishing in telecommunication business. An important case we frequently refer to is Nokia's way to work. Fortunately enough, this book has been written in HUT, only a kilometer away from Nokia's headquarters, and actually much, much nearer in a research cooperational sense.
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