Name: Understanding the Global spa Industry: Spa Management (en Inglés)
Price: 1127.27 MXN
Availability: InStock
Author: Gerry Bodeker
ISBN: 9780750684644

Envío gratis

portada Understanding the Global spa Industry: Spa Management (en Inglés)

Formato

Libro Físico

Editorial

Butterworth-Heinemann

Autor

Gerry Bodeker

Categoría

Negocios e Inversiones

Año

2008

Idioma

Inglés

N° páginas

496

Encuadernación

Tapa Blanda

Peso

ISBN

075068464X

ISBN13

9780750684644

N° edición

Understanding the Global spa Industry: Spa Management (en Inglés)

Gerry Bodeker (Autor) · Butterworth-Heinemann · Tapa Blanda

Libro Físico

$ 1,127.27

$ 2,254.55

Ahorras: $ 1,127.27

50% descuento

Envío normal

Origen: Reino Unido (Costos de importación incluídos en el precio)

Se enviará desde nuestra bodega entre el Martes 23 de Julio y el Viernes 02 de Agosto.

Lo recibirás en cualquier lugar de México entre 1 y 3 días hábiles luego del envío.

Reseña del libro "Understanding the Global spa Industry: Spa Management (en Inglés)"

The spa industry is currently the fastest growing segment of the hospitality and leisure industry with revenues exceeding those from amusement parks, box office receipts, vacation ownership gross sales and ski resort ticket sales.Understanding the Global Spa Industry is the first book to examine management practices in this industry and offers a groundbreaking and comprehensive approach to global spa management, covering everything from the beginnings of the industry through to contemporary management and social and ethical issues.With contributions from internationally renowned business leaders, practitioners and academics, this unique book is packed with case studies, examples and advice for all those working in, and studying, the international spa industry.Understanding the Global Spa Industry brings an analytic lens to the spa movement, examining past, current and future trends and the potential for shaping wellness and health services in the 21st century. . Spa services and the development of the spa business from its historical beginnings to the size of the market today.. Business development and planning, spa operations and business models.. Spa products and technologies, retailing and the application of branding and marketing strategies.. Infrastructure, design and environmental issues including sustainability and social and environmental benchmarking.. Human resources issues from education and training to professional and regulatory issues and professional and corporate ethics and values.